Tuesday, February 28, 2006

For eClips Newbies

In case you are just trying out eClips in class for the first time, here is are a few tips:

1. Getting ready: Before playing the clip, you'll want to introduce the speaker with a few remarks. You can download an intro slide on the speaker from the preview page on eClips. It is a slide with a picture (not video) of the speaker and a few key points about his/her background. The full bio is in the "notes" section. You can insert it into your own lecture by using Insert/Slides_from_file.

2. Inserting the video: The video clip you have selected can be inserted into a Powerpoint slide or just played on its own with a media player. For Powerpoint, create a blank slide and use the Insert/Movie/from the File command. If you are on a PC, choose the .mov format; Mac choose the .mpg format.

3. Playing in the classroom: If you use Powerpoint, the clip has to "travel" with the ppt. So if you are taking your lecture on a small drive, don’t just drag and drop the ppt – be sure to retain the same file structure. Make sure before you get to class that the clips play properly from the drive. If not, try deleting the clips and re-inserting.

4. Room tips: You need to have sound. If the classroom doesn’t come with a place to plug in, just bring a little computer speaker – that usually works fine. If there is a sound system, you'll need a sound cable to hook up the sound if you are using your own laptop.

5. Teaching tips: I find it works best to say a few words to queue up the clips for the students, then play as much of the clip that relates to my topic, then stop it and immediately jump in with a comment or to repeat salient points from the clip.

For example, you might say any of the following things:
  • “did you hear that last line? – your business plan is your ambassador” (after clip from Kevin McGovern)

  • “What do you think – do you agree with his views on Wal Mart? – 'If you want to change the way Procter & Gamble, SC Johnson, these companies do business, the only way to change it is to out compete them.' (after clip from Tom Szaky)

  • “That’s what I mean about the value proposition – it’s got to be quantified.” (clip from Rob Ryan)

Finally, when in doubt, call us for help! Jamie Kalousdian is on hand for technical help at 607-254-4523 or by email at djk37@cornell.edu.

Note: If you are reluctant to use the clip IN class, try having students listening to themes outside of classes (see my earlier post). Good luck!

- Professor Deborah Streeter

Monday, February 27, 2006

Update on Jeff Hawkins

Jeff Hawkins truly embodies the entrepreneurial spirit.

Creator of the Palm Pilot and the Treo smart phone, Hawkins discusses his latest company, Numenta, in an interview broadcast on the February 27, 2006 airing of "Morning Edition".

Hawkins latest venture is working on the development of computer memory systems modeled on the human brain. Listen to the clip from NPR

You can hear clips related to entrepreneurship and Hawkins' thoughts on his experience at Handsping and Palm Computing in a lecture he gave to an undergraduate business class at Cornell University. Listen to Hawkins' lecture in e-clips

A favorite quote among entrepreneurship educators can be found in Hawkins' first clip:
  • "I would definitely call myself an accidental entrepreneur. I had no desire ever in my life to start a company and never thought of myself as an entrepreneur. When I went to school here [Cornell], no one ever talked about entrepreneurism and, if anything, might have been thought a slightly dirty word."

Accident or not, Hawkins is an inspiration to entrepreneurs young and old!

Kicking It Up A Notch

Looking for a way to spice up lectures and assignments? Use eClips Themes help you find what you need...

One thing every eClips user should know about is the Themes Section.

After entering the site, the home page greets you with a welcome message from the eClips team and a list of things you can do on the site. The first navigation button on the left is marked "Themes" and will take you to a treasure trove of topics that makes it very easy to find material for class or for a group of clips you might want students to view.

Themes have 10-20 clips that all fit into a particular topic area. For example, the business plan themes break out collections of clips that relate such things as:

Business Plans - What makes a strong one?

What I like best is that the themes help you group clips together, either for use to punctuate lecture material or to enliven written assignments. For example, I have students read about value proposition in the textbook and then view 4-5 of the 11 clips in the theme that is focused on the need for plans to be clear, clean, concise and critiqued. When students are immersed in market research I ask them to consider the implication of their findings for the financial model of the business by having them listen to the theme that focuses on realistic financial projections tying together with the rest of the plan.

Although the existing themes provide a good range of choices, if you are finding clips by browsing and bookmarking when you find something good, you can create your own theme in the form of a Listening List.

If you would like us to publish it as a theme under the Theme Section so your students can view it, please let us know. We do update the Themes as we add new content, so visit eClips regularly to check for something new!

- Posted by Professor Deborah Streeter

Monday, February 20, 2006

Alan Pike Remembered

The eClips team is saddened to share the news of the loss of a Cornell faculty member and eClips contributor.

Alan Pike, a senior lecturer in communication at Cornell University's Johnson Graduate School of Management, died of heart failure on January 7, 2006.

Known for his energetic classes on oral communication and management writing, eClips was lucky to have captured Pike in action as he discussed techniques for business writing.

To see his clips, click here.

To read more about Alan Pike, please see this article in the Cornell Chronicle.

Wednesday, February 15, 2006

Wal-Mart

Mentioning the word "Wal-Mart" in a university lecture hall will most always result in students raising their voices and taking sides.

Is Sam Walton the true American entrepreneur?

OR

Is the "box store" responsible for killing off American entrepreneurial spirit?

Whether you look at Wal-Mart's marketing strategies, salary policies, international expansion efforts or supplier relationships, there is always something to discuss.

To help you open the dialogue, we have created a theme entitled, "Wal-Mart: Box Store Bully or Gentle Giant?"
View Wal-Mart's theme in e-clips

In this theme, we pull clips from many different interviews and lectures.:
  • Watch Wal-Mart's Senior Vice President and General Merchandise Manager of Perishables share the Wal-Mart "party line"
  • Listen to young entrepreneurs share their experiences in establishing vendor relationships with the leviathan
  • Hear comments from a General Manager at Procter & Gamble as he discusses the strengths and weaknesses of Wal-Mart's marketing practices
  • And much more...

Whether Wal-Mart is the shining example of how one American entrepreneur can build an empire or the evil reality of a massive corporation that can destroy local businesses, let e-clips help you bring that discussion to the classroom.

April 5, 2006: As a follow up to this blog entry, NPR's "All Things Considered" aired an interesting segment discussing Wal-Mart's intention to offer classes to Mom-and-Pop shops on how to survive when Wal-Mart comes to town. Are they acting out of guilt or good-nature? Listen and decide for yourself!

Update on Kevin McGovern


Kevin McGovern is the Chairman and CEO of McGovern Capital LLC, which provides Intellectual Property Rights Strategy, and originates, structures and implements capital formation, joint ventures and business alliances.

Our e-clips site has clips from three separate discussions with McGovern. The first two cases are interviews with McGovern where he discusses his professional and legal background and also shares stories from national and international business ventures.

More recently, e-clips captured a panel discussion that was given by Cornell University professor Harold Craighead and McGovern. The two discussed challenges in nanotechnology and biotechnology and also shared information about KX Industries.

See the McGovern case

McGovern Capital is one of three owners of KX Industries. The company has developed a revolutionary nanotech microbiological water filter that incorporates anti-bacterial and anti-viral agents into its structure. The company's goal is to produce a full range of water filter products that effectively produce sterile, chemically-purified water from virtually any water source.

With water-borne diseases causing approximately 2.2 million deaths and 4 billion cases of GI disease in the world annually, KX Industries is poised to truly change the world.

Read more about KX Industries

Monday, February 13, 2006

Welcome!

Welcome to the official blog affiliated with Cornell University's e-clips website!

What is e-clips?
On Tuesday, February 7, 2006, the e-clips team launched a newly designed website to enable educators, students and entrepreneurs to more easily access our outstanding collection of video on business, entrepreneurship and leadership.

The e-Clips collection was crafted by Dr. Deborah Streeter and contains thousands of video clips that were created from in-depth video interviews or presentations by entrepreneurs and other experts involved with supporting entrepreneurship and small businesses. Interviewees include startup and experienced entrepreneurs, venture capitalists, bankers, angel investors, and employees of startup companies.

Take a look at the collection: View e-clips

Why an e-clips blog?
We will use this blog to provide additional information on:

  • New content recently added to the e-clips site
  • Latest news and updates on entrepreneurs in our database
  • How to get more from your e-clips experience
  • Tech tips for using clips and e-clips value-added products in the classroom setting
  • Teaching philosophy related to the use of digital media in education


Want more?

We encourage you to post comments! Let us know what you want to see. Our mission is to provide you with the most useful e-clips experience!


e-clips - where the leaders of today teach the leaders of tomorrow