Monday, January 31, 2011

Joe Bourdow Interview

Joseph H. Bourdow is the prior President of Valpak Direct Marketing Systems, Inc. Bourdow's career began as a broadcaster and radio station owner, joined Valpak Direct Marketing Systems in 1978 as a sales representative, then became a successful franchisee before joining the franchisor in 1991 and becoming president in 1996. Bourdow has been responsible for the sales development of the franchise network, encompassing more than 200 offices in the United States and Canada. He also serves as executive vice president of Cox Target Media, which acquired Valpak in 1991. He stepped down as president of ValPak at the end of 2009 and will serve as a senior advisor to the company.

Clips here.

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